As we progressed with our design for guide, we have finally settled on a format! In addition to our guide, we are designing a smaller guide. This guide is around the size of a business card when folded up. When it is unfolded it contains the information about restaurants that signed up for the TasteBuds project and a downtown map showing their location. We decided to add some fun a favourites list to be filled out by the consumer to make it more interactive.
This guide will still have to follow the same principles as the bigger guide. They will need to be similar in their treatment of font face and size and the colours in order to be cohesive in our branding.
The most important part is considering the viewer, we are still considering appealing to all ages, meaning the smallest we will probably go with text is around 10-12, but depending on how it looks when we do a test print, we could probably go smaller if we really need to.
Another thing we are going to include is a seasonal guide to ensure that people know what is actually fresh to order.
It will be exciting to see how this works out.
Tags: 09_481_sp_ProfPract
